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At Yankee Custom Marketing, we track the ever-evolving landscape of content marketing, and we equip businesses with the knowledge they need to navigate it.
This is the spot where we explore practical tips and trends that can elevate your content marketing efforts and drive results.
When is branded content right for your business?
In this era of social media, “going viral” often is touted as a get-rich-quick scheme, while branded content seems a comparatively slow return on investment. Many companies dream that a post will go viral in the magic of the app algorithm, garnering...
The Power of Social Media Advertising in Modern Marketing
In today's digital landscape, social media has become an integral part of our daily lives, influencing personal relationships, marketing strategies and business operations. Many consumers now expect companies to maintain an active online presence, including...
Unlock Engagement Through Multimedia Storytelling and Transform Your Business
If you've been on any type of social media platform with influencer advertising, you've come across multimedia storytelling. This type of storytelling is lush, and provoking, and it provides a significant amount of information with a lot of visual and auditory...
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