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You were looking for valuable insights into Content Marketing Trends and Tips? You found them!
At Yankee Custom Marketing, we track the ever-evolving landscape of content marketing, and we equip businesses with the knowledge they need to navigate it.
Whether you are a small business owner looking to enhance your online presence or a marketing professional seeking the latest strategies, this is the spot where we explore practical tips and trends that can elevate your content marketing efforts and drive results.
Long-form content a solid choice for New Hampshire business
You didn’t build your business in 30 seconds, so why should you limit yourself to 30 seconds when showing off your business’s expertise? Long-form content should be a key piece of the marketing plan for businesses looking to grow their brand identity....
What Are the Latest Digital Marketing Trends? 2025 Guide
The digital marketing landscape is shifting and evolving faster than it ever has. For decades, we only had radio and television, and though there were innovative ideas and memorable advertising spots, overall it was pretty much a one-trick system. With advents and...
Surviving the Digital Detox
How print media can build connection beyond the screen Your brand can harness the benefit of a digital detox by providing valuable content through print magazines as your customers decide to start the year with less screen time. Many people are targeting...
5 Easy Ways to Repurpose Evergreen Content & Improve Your Marketing Strategy
Evergreen content is a powerful tool that helps you stay relevant in search engine results, long after you've created the initial piece. It can be as simple as a tutorial video, or a "best of" list that is updated every year. It is content that continues to provide...
The Role of AI in Content Creation
The current state of the online marketplace is that AI-generated stories and images are everywhere. If you used social media in the last year, you've seen stories and posts featuring pictures, audio or text generated by a computer rather than a person. AI generation...
6 Personalization Tips That Can Add 15% to Your Revenue Growth
Modern consumers have come to expect companies to deliver personalization in their marketing and services. Mega-corporations like Amazon and Netflix use their trove of data to recommend products they think you’ll enjoy. Smaller businesses retarget their customers...
Branded Video Content’s Power in Digital Marketing
Take a look at any social media platform today, and you’ll quickly notice that video dominates. Short-form videos, like those on TikTok and Meta Reels, have taken over, captivating millions of users with their engaging content. As video consumption continues to soar,...
When is branded content right for your business?
In this era of social media, “going viral” often is touted as a get-rich-quick scheme, while branded content seems a comparatively slow return on investment. Many companies dream that a post will go viral in the magic of the app algorithm, garnering...
The Power of Social Media Advertising in Modern Marketing
In today's digital landscape, social media has become an integral part of our daily lives, influencing personal relationships, marketing strategies and business operations. Many consumers now expect companies to maintain an active online presence, including...
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