OUR WORK
CUSTOM MULTIMEDIA STORYTELLING MAGAZINES, EVENTS, VIDEO, DIGITAL
OUR PROCESS
We work hand-in-hand with our clients to explore, discover, and refine their stories and help them tell those stories through custom publishing to their customers across all media channels in authentic, powerful ways, creating true content marketing success stories.
Audience Development & Analysis
The right media is essential to reaching the right audience, and Yankee Custom Marketing provides expertise on how, when and where to place your message for the greatest response.
Our goal as a media company and an agency is to approach content development to use it across multiple channels. So when developing content for our customer magazines, we are also thinking about which images and content elements will be needed for social media, websites and SEO. The stories we provide can be packaged in many formats.
Content Strategy
Our editors and strategists can audit your organization’s current communication practices to determine how best to grow and deepen engagement with your audience. We’ll look at your objectives and analytics and optimize our high-quality, authentic content marketing to successfully tell your brand’s story.
OUR PRODUCTS
Custom Content
Our award-winning team of content producers combines compelling copy and imagery designed to drive consumer response and action. These pieces can be used in a wide range of content marketing applications, from custom publications to website and blog content, white papers, email newsletters, annual reports and more.
Custom Publications
Yankee Publishing is home to iconic media brands such as Yankee, The Old Farmer’s Almanac, New Hampshire Magazine and New Hampshire Business Review. We’ve been creating compelling publications for more than 200 years. Our team provides the same expertise to our clients.
Multimedia Storytelling
Our team has deep experience integrating multimedia into the storytelling process. From photography, videography, audio/podcasts, 360-video tours, and more, we can apply the same high standards we do to our media brands to your project.
Let’s Start Something new
Say Hello!
We look forward to exploring how we can help you achieve your goals through the power of authentic, inspiring stories.